facebook_pixel

VISION

To elevate global consciousness through individual empowerment. We work with you to complete a book you can be proud of for years to come, then design and perform a book launch that builds your business and brand. Our Mission to deliver a world-class publishing experience for authors - which we accomplish this through our Done For You Publishing service - focused primarily on personal development, entrepreneurship, self-help and healthy lifestyles.

The LEP Author Package

Phase 1

From Words on a Page to a Book in Hand

This stage begins where the writing of your manuscript ends. The publication process yields a finished, print-ready book in all the formats needed for publishing.

Line Editing, Copyediting & Proofreading - We have a strong team of editors that go through the manuscript with diligent care. There are usually 500+ errors in any given manuscript, and this step gets a fresh set of eyes on your book to make it print-ready.

Creative Book Cover Design - The cover design process is arguably the most exciting part of the publishing process. This is when your book comes to life and gets a look and feel that will permeate your business and brand. We run design contests that produce dozens of ideas, then refine them until we have a winning design.

Interior Layout Design - With the cover design coming into focus, we now focus on filtering the design aesthetic of the cover throughout the books interior. From choosing fonts and typesetting, to integrating illustrations and emphasizing quotes, this process yields a cohesive looking book that’s ready to launch!

Phase 2

The Road to Launch Day

Now that the book is complete and available in every format, it’s time to get it into thousands of readers’ hands!

List Build - Set up a landing page that offers either Sample Chapters from the book, or a complementary training resource. On the Thank You page, bring people into a Book Launch Facebook group. This builds your list, and a core nucleus of supporters for the launch.

Joint Venture Partners - Engage promotional partners to do an email campaign for your book launch and leverage the power of relationships to expand your reach.

Paid Traffic - Set up Facebook ads and selective paid promotions to drive traffic and refine those ad campaigns to reach your ideal audience on launch day.

Marketing Strategies - Run contests, do a crowdfunding campaign, or run an interactive experience with your audience… we will come up with a unique angle to support your launch.

Phase 3

Leveraging the Book to Build Your Business & Brand

Through a strategic planning process with Jesse Krieger, you will craft a long-term strategy to turn your book into your best business development tool.

Back-End Offers - Embedded in the book will be 2-3 offers that encourage readers to explore the other services and experiences you provide. The book launch kick-starts interest in these offers and campaigns carry that interest through to conversions.

Driving Ongoing Book Sales - After the dust settles from the launch, which will include discounted promotions of the book, our objective shifts to driving ongoing book sales. The general strategy is threefold and will be shared with you.

Media Opportunities - If there’s one thing a book is fantastic at over time, is that it is a good reason to be a media guest. More than three years after the first publication of Lifestyle Entrepreneur, I still get 1-2 media opportunities each week. The book gets you on media, people hear your story and come to know you on the broadcast, and then you have the opportunity to invite them to opt-in, or make an offer.

The LEP Creation Package

Customized For the Author That Needs Full Collaboration and Partnership -

Co-Create Your Book Experience

Deep Dive & Strategic Planning - Beginning with your idea, experience and passion we will work closely to create the superstructure for your book; the outline, content frameworks and strategic positioning for your book to be your best business development tool.

Content Co-Creation Sessions - Through a combination of calls and in-person sessions we will work together to create the content for your book in a way that best suits your personality and individuality. This can take the form of interviews and/or conversations which are recorded, transcribed, edited and presented to you for final adjustments.

Developmental Editing - Once the structure for your book is in place and the content is beginning to come together, you will receive the professional guidance, suggestions and editorial feedback from our award-winning team of developmental editors who will help craft your vision and passion into prose and book-ready content.

What Our Authors are Saying!