5 Ways Authors Profit From Their Book

5 Ways Authors Profit From Their Book

There’s no doubt about it.

Whether you’re selling a product or a service, having a book is a huge asset for your business. It’s one of the best tools that a lot of world-renowned experts have used to successfully build their brands.

Not only does your book start a conversation with your ideal customers, it also builds trust and credibility very quickly.

As an author, your prospects and peers see you in a more favourable light before they even get in touch with you.

Having a book is an incredible way to attract and persuade your ideal clients to eventually work with you.

There are A LOT of benefits to write a book but for the sake of brevity, we’ll stick with the main ones.

Here are 5 ways authors profit from their book.

1. Passive Income Stream

One of the best things about writing a book is that you can make money from your work in so many different way.

Once you publish your book, you can leverage existing technology and create a simple yet profitable business that will pay you for years to come.

Brands like Amazon, Apple and Google will pay you up to 70% of the sales while promoting you.

That’s pretty crazy, right?

Also, you can profit from your book by publishing it as an e-book, paperback and audiobook as well.

This is a passive income stream because you only have to create it one time and it keeps paying you over and over again.

2. Generate Qualified Leads

In case you didn’t know, Amazon is one of the BIGGEST search engines in the world. And people who visit the site usually have an intention of buying something.

When someone purchases your book, they’ve raised their hand and expressed interests in your topic by voting with their wallet.

Instead of you calling prospects, prospects call you and that’s an entirely different conversation. If they like your book, they’re going to be a lot more likely to invest in your other products or services.

Your book is a great way to build a relationship with your ideal customers before they even get a chance to talk to you. They’re going to be the ones qualifying themselves to work with you which makes the enrolment process much easier.

3. Command Premium Price

The best way to double your business is to double your prices.

If your cost-per-lead and conversation percentages stayed the same, you’ll make more money simply by charging more.

Having a  book that positions you as a trusted authority is an effective way to command premium prices.

Why?

Because people want to work with the best. Having a book makes you more reputable almost instantly.

If you want to become a sought-after expert in your field, a book can definitely do that.

4. Free Media Exposure

Writers, reporters and bloggers need good content. They’re always looking for credible sources.

Having a book can make it so much easier for you to get on podcasts, TV shows, radio and even popular blogs.

When you are perceived as an authority in your niche, people start reaching out to you.

If you don’t have a lot of money to spend on your marketing, then a book is the best bang for your buck.

5. Grow Your Network

Your net worth is directly proportional to your network.

If you want to connect with highly influential people in your industry, sending them a copy of your book is a great way to introduce yourself.

Your book becomes a glorified business card.

You’ll get instant respect. Influential people will want to do business with you because you’re a best selling author.

Having a book makes you stand out from the rest very quickly.

Bestseller Summit Live

If you’re ready to finally get that book out of your head, into the world and onto the best seller charts, then you need to come to Bestseller Summit Live, October 28-30 in Los Angeles.

Click here to learn more and register.

What’s Your Story? Make it Count!

What’s Your Story? Make it Count!

Today I want to shift gears and share an exercise to help you share your story in a new, authentic and congruent way.

Last weekend at the Legacy Leaders retreat I helped lead with Laura Gisborne at her beautiful palace in Sedona, AZ we all took 15 minutes to write “our story”. That is 15 minutes max to tell your life story, with the twist that you do so in an entirely new way.

The purpose of this is to break free from the looping and autopilot we all too easily run on and focus on telling your story the way that it is most real and true for you right now.

So, here is “My Story” told in an entirely different way than I’ve ever shared it before and I encourage you to comment and share your new story and/or how this exercise was for you!

My Story – Circa August 28 in Sedona, AZ

I fell in love with music and electric guitar from age 13. I played this forward to starting a record label at age 21 and touring America twice by age 23.

This showed me the creative side of business and I became a consultant, investment banker and eventually entrepreneur and CEO at age 27.

Simultaneously my love of traveling, learning languages & cultures and exploring relationships from many perspectives has provided myriad experiences that far exceed those which someone of a more traditional life path experiences.

By being comfortable, or willing, or thriving in uncertainty and seeming chaos, I have developed a large capacity to hold space for others and this has become huge for my work with authors.

Now, at age 34 I am confident in my career path and do work I love with people I admire. Others look to me for leadership and I always o my best to rise to the challenge.

My priorities in life have been to collect experiences and relationships, now I see the value in also accumulating assets and growing my capacity to earn as I learn, such that I may become financially free, debt free and ultimately wealthy.

Wealthy in the sense that I am secure in living the lifestyle I enjoy, able to invest in opportunities & experiences that are attractive and be able to support my family, as well as start one of my own.

Most recently I realize that my tendency in life has been to try and bend the world to my will, but that is an arrogant posture with which to approach life.

Now I see the value in releasing my attachment to the outcome, surrendering to the experience at hand, and in so doing being willing to play full out to the best of my abilities, in a spirit of self-love, gratitude, and contribution.

Now it’s your turn…What’s Your Story?

Dream Training by Colin Gilmartin – Book Launch!

Dream Training by Colin Gilmartin – Book Launch!

Happy Launch Day!

It’s always an exciting Tuesday when we’re launching a new book, and today that is twice as true.

Since early on in the publishing process, I knew Dream Training had the potential to be special. Very special. 

Colin Gilmartin, the author transcended difficult circumstances in his own upbringing and had become a nationally-ranked soccer coach. But it wasn’t just his soccer skills that the kids loved.

During soccer practices, Colin would integrate some of the teachings and lessons from such personal development pioneers as Napoleon Hill and Dale Carnegie…and the kids would keep doing better and better.

Which obviously made him look great to their parents!

From the cover design to the content, Dream Training: A Practical Guide for Today’s Youth to Achieve Their Dreams delivers.

Now you can get a FREE copy of Dream Training today only – because that’s what we do for the Lifestyle Entrepreneurs Press community: Hook you up!

Get a Free Copy of Dream Training by Colin Gilmartin <= Today only

By downloading a copy and starting to read Dream Training, you’re helping Colin’s author dreams come true. Please share this with anyone who has children that could use some inspiration.

Colin’s personal mission, which we’re working on now, is to distribute a copy of Dream Training to every inner-city child in New Orleans, and even help them understand how to read and use the book.

To that extent we are talking with sponsors and local businesses in New Orleans to help improve the literacy rate and life outcomes of their at-risk youth.

That is the deeper mission of Dream Training and I hope you’ll support in your own way by grabbing your free copy today

Get a Free Copy of Dream Training by Colin Gilmartin <= Today only

And if you would like to be the next LE Press author, check out: www.LifestyleEntrepreneursPress.com

To your success,

Jesse

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Jesse Krieger
The Big Easy VIP Day in New Orleans

The Big Easy VIP Day in New Orleans

Are you ready to take your business to the next level VIP style in New Orleans?

Join me on Friday and Saturday June 5-6 for a transformational journey to the heart of your business and lay out the game plan that is going to take you to the next level.

I invite you to join me for the The Big Easy VIP Day Mastermind in New Orleans!

There is nothing more powerful than having focused attention on your specific business and brand, sharing specific strategies that you can implement to dramatically increase your results fast.

The Event Begins Friday Night with a Cocktail Reception: 

We will begin our journey with an informal evening get together where we’ll raise a toast and get to know one another in a relaxed networking environment. This won’t be a completely passive experience however, as every participant will share a unique story or experience that let’s us know your “Big Why

I believe it is important to start from the inside and work out. With clarity on your motivations, intentions for the weekend and those of the others in the group, we will be poised to make the most of our all-day Saturday mastermind session and business training.

Over drinks in Downtown New Orleans we’ll take the first step towards greater clarity, motivation and focus to take your ideas and business to the next level.

Beginning Saturday May 16 we dive into the All-Day VIP Day Mastermind:

Click here to Learn More About the Big Easy VIP Day Mastermind